01 / FOUNDATIONS
Make the idea concrete.
Define who you serve, what you offer, and the business foundations you need—from registration research to your EIN and banking checklist.
Explore the six series →AI + business startup live
BIG IDEA.
REAL BUSINESS.
LET’S BUILD.
Turn “one day” into your first step. Learn the foundations of starting a business—and put AI to work—with Garland and Kohl.
YOUR HOSTSGarland + Kohl
Find your idea+Build your foundations+Put AI to work+Plan your launch
From the first question to the first step
A business starts
with doing.
You don’t need every answer before you begin. You need a clear path, useful tools, and people who can walk through it with you.
02 / BUILD
Use AI. Create momentum.
Learn practical AI workflows for research, content, planning, and your website. See the steps, ask questions, and apply them to your idea.
Explore the four courses →03 / LAUNCH
Get ready for your first customer.
Shape your offer, organize your costs, and map out your marketing. Leave with a launch checklist and a clearer next move.
TURN PLANS INTO ACTIONHow we teach
Watch it.
Try it.
Make it yours.
Live walkthroughs, practical examples, and room for your questions. We connect the tools to the decisions you’ll make as a business owner.
Inside the learning experience01
Learn together, live.
Each course is a separate one-hour live session, priced at $50, with guided practice and questions.
02
Follow the actual steps.
We demonstrate workflows and explain the thinking behind them, so you can adapt them to your business.
03
Replay and keep moving.
Review recordings to revisit a process or catch up after a missed session.
Meet Bootstrap Bros
Built by entrepreneurs.
Shared with you.
We’re Garland and Kohl. We created Bootstrap Bros to share the tools, resources, and lessons we use in our own businesses.
Garland
CO-HOST / BOOTSTRAP BROSBusiness experience, practical steps, and a focus on moving your idea forward.
Kohl
CO-HOST / BOOTSTRAP BROSA collaborative approach to building, learning, and putting new tools to work.
Your idea deserves a starting line.
Meet us on our public Whatnot show. Ask your questions, explore the program, and take your next step.